Friends of the Big Sioux River Rebrand
Friends of the Big Sioux River is an organization with the mission is to reduce urban and rural pollution of the Big Sioux River.
Friends of the Big Sioux River asked me to do a full rebrand and create a fun, contemporary, look for their cause. Starting with their logo, I leaned into one of my favorite design styles, using thick clean lines to create a badge logo. I expanded the FBSR’s visual identity to incorporate bright organic shapes and textures and paired it with a modern sans serif font.
After designing the logo, brand guidelines, and overall look and feel of the brand, I built a library in Canva for the non-profit to easily create social media promotions, print pieces, and general merchandise for fundraising. These are a few of the pieces I created to get the new brand up and running.
FBSR EL Rio Beer
To promote FBSR’s fundraiser with Remedy Brewing and the release of El Rio Beer, I mocked up a can design and created some simple microcontent for their social media.